Strut your stuff on the Hatch Trashion Show Runway!

Strut your stuff on the Hatch Trashion Show Runway

Organizers of “Hatch,” The I.D.E.A. Store’s creative-reuse art festival Feb. 28-March 15, are seeking resourceful, inventive and stylin’ wanna-be fashion designers to enter The Hatch Trashion Show. The runway-style event featuring haute couture made from materials that might otherwise end up in a landfill, will take place at 6 p.m. March 7 at Urbana’s Lincoln Square Mall.

Participation in the Hatch Trashion Show is open to community members of all ages — there’s even a category for kids age 10 and under — but requires advance registration and payment of a $15 registration fee (per entry). Participants must submit a completed online form with payment and submit a garment design description by Feb. 14.

The trashion show is being produced in association with the selection of renowned trashion designer/environmental educator Nancy Judd as the Hatch Visiting Artist-in-Residence. Judd, co-founder of the Recycled Santa Fe Art Festival, has exhibited her designs in high-traffic public spaces across the nation — from museums to airports. She will be in residence in Champaign-Urbana Feb. 28-March 1; two of her trash-fashion designs — one made from pop-can cut-outs, the other from cassette and audio tape — will be on view through March 15 in the Hatch Art Exhibition at Indi Go Artist Co-op in downtown Champaign.

To learn more about Hatch Trashion Show and how to register, go to the event website.

More information on the Hatch festival’s other events, including the art exhibition; art fair at the Savoy Rec Center; Judd’s public lecture, hands-on projects with children at Champaign’s Garden Hills Elementary School, and workshops at The I.D.E.A. Store as well as an evening of music made from instruments made from reuse materials is available at

Internationally known trash-fashion artist to headline Hatch festival

Contact: Gail Rost, General Manager, The I.D.E.A. Store

CHAMPAIGN, Ill. — Nancy Judd may never have made a silk purse from a sow’s ear, but give her a roll of crime-scene tape, a stack of junk mail or some rusty nails and she’ll use her creative powers to transform that trash into runway-worthy haute couture.

Judd, an internationally recognized public artist, environmental educator and founder of Recycle Runway based in Santa Fe, N.M., uses her inventive “trashion” designs as a hook to get people to pay attention to how everyday choices and thoughtless throw-away practices can negatively impact the planet. Judd’s quirky, yet often elegant, eco-fashions have been exhibited throughout the world. In March 2014, she will bring both her fashions and her environmental message to Champaign-Urbana audiences as the Hatch Creative-Reuse Art Festival’s Visiting Artist-in-Residence.

The first Hatch festival, produced by The I.D.E.A. Store — Champaign-Urbana’s premier eco-edu-art creative-reuse marketplace — was held in March 2013. The 2014 festival will expand to two weeks, with events scheduled Feb. 28-March 15 at various locations throughout Champaign-Urbana. Key features of Hatch include a juried art exhibition (Feb. 28-March 15) and a one-day art fair (March 15); artists selected to participate in the exhibition and art fair are listed on the Hatch website.

Inspired by Judd’s whimsical work and her participation in the 2014 festival, organizers have added a new event this year: the “Hatch Trashion Show.” The runway-style trash-fashion show, set for March 7 at Urbana’s Lincoln Square, will be a couture event featuring garments created from the creative reuse of everyday items — recycled, reused, repurposed and upcycled materials that might otherwise be tossed in a dumpster and ultimately end up in the landfill. Participation is open to the public (non-juried), with entrance categories designated for children and adults. The registration fee is $15. More information and the registration form are available on the Hatch website.

“We are beyond thrilled by the opportunity to introduce Nancy Judd and her work to Central Illinois audiences,” said Gail Rost, past executive director of the Champaign Urbana Schools Foundation and full-time manager of The I.D.E.A. Store as of January 1, 2014. “The icing on the cake is being able to host a trashion show. We are calling on creative individuals throughout the area — young and old, whether they’ve had a previous interest in fashion and design or not — to fire up their imaginations and get involved.

“Now is the time to start percolating those ideas, collecting cast-offs and creating some trash-centric and divine designs,” Rost said. “It’s also the time for folks to go online and register to guarantee they’ll have a spot in the show.”

Rost added that Hatch Trashion Show designers can strut their reimagined stuff on the runway or select someone else to model their designs.

During her two-day Hatch residency, visiting artist Judd will lead a daylong, hands-on project with students at Champaign’s Garden Hills Elementary School on Feb. 28, with assistance from Garden Hills art teacher Megan Barber. Judd also will teach two separate workshops for children and adults on March 1 at The I.D.E.A. Store, and will present a public talk that evening. Two of her sustainable fashion designs will be featured in the Hatch Art Exhibition at Indi Go Artist Co-op Feb. 28-March 15.

Judd, co-founder of the Recycle Santa Fe Art Festival — which recently celebrated its 15th year — will be in residence at Hatch Feb. 28-March 1. Although she will not be in Champaign-Urbana during Hatch Trashion, she will serve as a consultant to show organizers.

Judd’s own sustainable trashion sculptures have been exhibited in high-traffic public spaces such as shopping malls, airports, museums and art centers, and her work has spotlighted by major media outlets, from CNN to the Wall Street Journal. In 2011-12, 20 of her eco-fashions were highlighted in a yearlong installation at the Hartsfield-Jackson Atlanta International Airport; she has been invited to install a second exhibition there in 2016. Judd also has received corporate commissions from Coca-Cola, Delta Airlines, Target and Toyota.

Since 2012, 18 of Judd’s couture fashion sculptures have been touring the nation in the traveling exhibition “ReDress: Upcycled Style.” Following the exhibition opening at the New Mexico Museum of Art, Judd’s work has wowed gallery-goers in Florida, North Carolina and Pennsylvania. The exhibition currently is on view through Feb. 28 at the Reading Public Museum, Reading, Pa., and will move to the Leigh Yawkey Woodson Art Museum in Wausau, Wis., April 12-June 15, 2014.

One of Judd’s most recognized and highly publicized trash-fashions is the Obamanos Coat, created from Obama campaign “door-hangers.” The coat and two other wearable trash sculptures made from yard signs and other campaign materials — comprising the “Change Couture Collection — were showcased at the 2009 Green Inaugural Ball and at other inaugural events in Washington, D.C. The Obamanos Coat is now in the permanent collection of the Smithsonian National Museum of African American History and Culture.

In addition to designing trash couture, Judd is known as engaging and charismatic public speaker. She often creates site-specific public art in conjunction with her speaking engagements, residencies and workshops. For instance, her Jellyfish Dress, created from plastic bags, was made during a workshop in the Oregon coastal town of Lincoln City to draw attention to marine conservation issues. Her piece titled “Tireless Couture,” was created during an engagement in Chapel Hill, N.C., related to community efforts to encourage citizens to drive less and instead take advantage of the area’s bicycle paths.

In 2012, Judd was recognized for her environmental education work with a TogetherGreen fellowship. An initiative of the Audubon Society, with funding from Toyota, the fellowship was awarded to 40 individuals nationwide and included a $10,000 grant, which Judd used to design a yearlong energy-efficiency curriculum for economically disadvantaged Santa Fe 6th graders. The students then applied classroom lessons in their own homes. Part of the award also funded the creation of a Recycle Runway garment made from waste materials related to energy conservation. The wearable sculpture represented the amount of carbon monoxide that was not released into the environment as the result of the student projects.


(REPORTERS, EDITORS, NEWS DIRECTORS: More detailed information about Hatch festival activities, times and dates will continuously be added to the Hatch website in the weeks leading up to the event. Photos of Nancy Judd are available in the press section of Judd’s Recycle Runway website. Contact Gail Rost at The I.D.E.A. Store for representative photos of art included in the Hatch Art Fair and Exhibition.)

The I.D.E.A. Store celebrates its 3-year anniversary month with long list of successes!

News Release
Released October 28,2013
Contact: Gail Rost, General Manager, The I.D.E.A. Store , 217-398-2873

In October 2010, the Champaign Urbana Schools Foundation’s board of directors took a leap of faith – based on good research – to open an earned-income enterprise to help support their K – 12 classroom programs in Unit 4 and District 116 schools. The I.D.E.A. Store, co-founded by the current CUSF Executive Director, Gail Rost and Carol Jo Morgan, opened with donated merchandise, 3200 square feet of warehouse and retail floor, ran with a core team of volunteers and was open to the public 25 hours a week for donations and shopping.

“I only knew that we needed to make $20.00 per hour to pay the rent and the bills those first few months. We had a dedicated volunteer team, the good fortune of a $6,000.00 gift from a dissolved non-profit, HomePlanet, Inc. (which was originally started by Morgan), and a no-interest loan of $10,000.00. We started taking donations of materials immediately and quickly started to fill the floor with items that fit our mission – discards, broken but useful bits, factory mistakes, household “kitchen drawers”, partially-used craft items, paper, wood, plastics… At the same time, we hit the promotion scene. Mail, print ads, blowout sales, television opportunities, the talk-circuit and the internet became our vehicles for getting the word out. Thank goodness for Facebook and electronic newsletters. Social media just made a HUGE difference.”

The I.D.E.A. Store of October 2013 has doubled its space with storage capacity, has 60 active volunteers, 1.5 paid employees, interns, many members of the originating team and has made itself dear to the community’s heart as a “beloved community institution” (Chambanamoms, 2013). The vast majority of new small businesses that open up never hit the 3-year mark. Rost knows that they are fortunate their hard work has paid off. Literally. The store has not only met its philosophical goals but has already given the foundation $30,000 of support, paid off the $10,000 loan and has money in the bank. And, it just received the 40 North Arts Council ACE 2013 Business Award, something that she feels is a true mark of success.

“I get calls and email inquiries several times a month to share our “secrets of success”. I had the honor to be recognized nationally because of its success and have had the privilege to speak at a statewide level about our work. It isn’t really a secret about how this happened. It’s just long hours and plain hard work, understanding the market and the issues involved with store management and what we call “a positive Karma” about the place. It just feels good to be in the store, to share ideas, to be doing good social work, to support such a great organization as the foundation and our kids and the environment all at the same time. It is a true marketplace. A community. Plus, the prices of the merchandise are outrageously inexpensive. Our quality gets better all the time.”

What’s next for the store? Rost hopes the store is here to stay and all indicators point that direction.

“We just changed our newsletter format to a blog, The Reuse Shopper, and have stepped up our educational outreach programming to truly promote and integrate the environmental message of reuse. Last year in March we had our first 2-week long creative-reuse arts festival, Hatch. That is happening again in 2014. We have fantastic partnerships with the schools and other community organizations. We are open 35 hours a week and handle hundreds of transactions during that time. More industrial donors are coming on board, too. The next steps are staff and procedural development so that I and the team can move on confidently. So many organizations don’t really think about succession planning. But I know that we must. That is how we can stay vital and continue to provide what the community is looking for into the future.”

For more information about The I.D.E.A. Store, the CU Schools Foundation and how you might get involved, contact Gail Rost, 217-398-2873 or email

Or, check out our social media outlets:

On Facebook and Twitter:
Champaign Urbana Schools Foundation

The I.D.E.A. Store’s 2014 ‘Hatch’ art festival seeking artists

Released July 22, 2013
The I.D.E.A. Store’s 2014 ‘Hatch’ art festival seeking artists
Contact: Gail Rost, General Manager, The I.D.E.A. Store

After a successful inaugural event in March 2013, the “Hatch” Creative-Reuse Art Festival will be back in Champaign, Ill., Feb. 28 through March 15, 2014.

Produced by The I.D.E.A. Store, Champaign’s premier creative-reuse marketplace and an earned-income enterprise of the Champaign Urbana Schools Foundation (CUSF), Hatch is again expected to draw artists, art appreciators and shoppers from throughout Central Illinois and beyond to the Champaign-Urbana community. And once more, the festival will feature some of the most imaginative and resourceful local, regional and national artists known for their abilities to create whimsical and sometimes functional work from discarded materials that might otherwise be headed for the trash heap.

Festival organizers are currently seeking artists to apply to Hatch’s juried art exhibition and/or juried art fair. Artist information and applications are available on the festival website, The deadline for applying for entry is Nov. 15, 2013.

“Our first Hatch was really amazing,” said Gail Rost, The I.D.E.A. Store General Manager and CUSF’s Executive Director. “Over the two weeks of the festival we had more than 1,000 people participate either by attending the exhibition opening, working with our artist-inresidence at a local school, and/or shopping at our fair. “The quality of the artwork and merchandise met or exceeded our expectations, and the enthusiasm from the attendees was extremely encouraging. We knew right away that we wanted to do it again and grow this event!”

The 2014 festival will again be held in early spring, with some notable changes. “This year, we are going to reverse the order of events over the two weeks of the festival so that the fair is the culminating event rather than the opening event,” Rost said. “We also have a new location for the fair — the Savoy Recreation Center — with more space and plenty of parking. “And, while we once again plan to invite a festival artist-in-residence to lead a public workshop, it will be scheduled at a time that is convenient for all,” she said. “Last year, we held the workshop on the same day as the fair, which made it a little tough for those who wanted to shop till they dropped. Our goal is to increase the number of participating artists overall with more shopping choices, too! And, we hope to bring back some faves.”

The festival will kick off at 5 p.m. on Feb. 28 at the exhibition venue, Indi Go Artist Co-op, 9 E. University Ave., in downtown Champaign. During the festival, the exhibition will be open to the public (with varying hours) every day except Mondays, through March 16. A free, pubic gallery talk with some of the exhibiting artists also will be scheduled. The festival’s art fair, set for 10 a.m.-6 p.m. on March 15 at the Savoy Recreation Center, 402 Graham Drive, Savoy, is expected to feature more than 25 creative-reuse artists who will be selling one-of-a-kind artwork and functional design such as jewelry, wearable art and accessories, collage, mixed media and sculptural work. Rost said Hatch organizers again are hoping to select a festival artist-in-residence and add additional activities — such as workshops, lectures and concerts — to the festival line-up in the coming months. Updates on these and other Hatch-related happenings — including volunteer opportunities — will be posted on the festival website and Facebook page.

Rost, along with co-founder Carol Jo Morgan, launched The I.D.E.A. Store in 2010 as an earned-income enterprise of CUSF. 100% of the profits generated from store sales and other store programs — more than $25,000 to date — directly benefits students and teachers in the Champaign and Urbana public schools through the education foundation. In addition to providing local businesses and individuals with an alternative means of discarding unwanted but reusable materials and making them available at affordable costs to teachers, students, artists, crafters, hobbyists and others, The I.D.E.A. Store staff and volunteers offer workshops and other educational programs, and engage in community outreach activities that emphasize ways to protect the environment, conserve energy and other resources, and reduce the local waste stream.

For more information about “Hatch,” contact festival organizers at or call The I.D.E.A. Store, 217-352-7878.

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